readme.vb.txt
Creators:
Demetrios Vakratsas
;
Frank M. Bass
From the dataset abstract
The increasing availability of customer-level data and the willingness of marketers to customize the timing of their offers to consumers makes the accurate segment-level description of...
Source: A segment-level hazard approach to studying household purchase timing decisions (replication data)
Metadata
| Field | Value |
|---|---|
| Format | text/plain |
| License | CC-BY 4.0 |
| URL | https://jda-test.zbw.eu/dataset/849e1c99-467b-4ce4-bea3-377ecdf69f40/resource/d06eadf5-6e35-420d-97a3-bc779ea6e414/download/readme.vb.txt |
| Last updated | November 4, 2022 |
| Created | November 4, 2022 |
